Paid Media
Paid and organic go together like peanut butter and chocolate… great alone, but better together. See my most recent paid media wins.
Creative Refresh
I led a large-scale creative refresh across all event paid media that resulted in a 269% increase in engagement, 45% decrease in cost-per-click, and 60% decrease in cost per registrant.
 
                         
            
              
            
            
          
               
            
              
            
            
          
               
            
              
            
            
          
               
            
              
            
            
          
               
            
              
            
            
          
               
            
              
            
            
          
               
            
              
            
            
          
               
            
              
            
            
          
               
            
              
            
            
          
               
            
              
            
            
          
              